Shoot the Vision

As every TV-set owner knows, the biggest nuisance in watching television is having to get out of the chair to switch stations. Last week Zenith Radio Corp. brought out a new set equipped with electric eyes, permitting the viewer to sit as far away as 20 ft. and control it with a special pistol-grip flashlight. By shooting the beam at one slot alongside the screen, he can turn the set on (and off): by aiming at a second slot, he can switch stations; by aiming at a third slot, he can turn off the sound. Cost about $75 more than conventional TV sets. But the gadget is more than a sales gimmick; because it makes a sport of knocking off the sound when the commercial comes on, Zenith has a new weapon in its fight for pay-as-you-see TV.

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