Monday, Aug. 03, 1953
The New Shows
Rogers of the Gazette (Wed. 9:30 p.m., CBS Radio) is Will Rogers Jr., who is shown as the friendly editor of a country newspaper, struggling against the pressures and prejudices of small-town life. Homespun, slow-spoken Will (who used to be publisher of California's Beverly Hills Citizen) drops pearls of wisdom in the quizzical voice, if not the skeptical manner, of his humorist father. Says Will: "This is a good, sensible little program. I may not feel at ease yet, but I think I'm getting there." Unsponsored.
Anyone Can Win (alternate Tues. 9 p.m., CBS-TV) has as many electric score-keeping gimmicks as a pinball machine, and features Cartoonist Al Capp as a wisecracking moderator who fires questions at a guest panel, including a mystery guest disguised as one of Capp's comic-strip characters (currently Hairless Joe). The show has a particularly noisy studio audience because each member holds a ticket with the name of one of the four panelists, and the backers of the winning contestant divide $2,000. Sponsor: Carter Products (Little Liver Pills, Rise, Arrid).
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