Monday, Feb. 02, 1953

New Ideas

GOODS & SERVICES

Sprinkler Sentinel. An automatic timer which will turn off lawn sprinklers after any period from one to 60 minutes has been put on the market by Automatic Controls Corp. of Ann Arbor, Mich. Price: $9.95.

No-Sag Clothesline. For housewives plagued by sagging clotheslines, Louisville's Puritan Cordage Mills began national sale of a line which stays taut. Made of cotton braided over a Fiberglas core, it does not stretch appreciably even under the weight of a full load of wet clothes. Price: 89-c- per 50-ft. length.

Wipe & Wax. Racine's (Wis.) Johnson's Wax Co. put on the market Jubilee, a combination wax and cleaner for kitchen stoves, refrigerators, walls and woodwork. It removes greasy cooking films, stains and smudges, leaves a hard, protective wax coating. Price of one pint, enough to clean 1,000 sq. ft.: 75-c-.

Plastic Walls. A plastic wall covering that looks like leather has been put on sale by Bolta Products Sales, Inc. of Lawrence, Mass. Made of semi-flexible Vinylite laminated to a paper backing, Bolta-Wall comes in ten colors, can be washed, resists scuffing and fading. Price: about 50-c- per sq. ft., installed; $19 for a "do-it-yourself" kit of 100 tiles.

Transist-Ear. Minneapolis' Maico Co. will begin sale next month of a hearing aid the size of a cigarette lighter which weighs only 2 1/2 oz. Three germanium transistors take the place of vacuum tubes for amplification, and in place of conventional batteries, Transist-Ear's power comes from a mercury capsule the size of a dime, good for 75 hrs. Replacement capsules cost about 25-c-. Price: around $260.

Fast Color. With new kits made by New York's Artone Color Corp., chair coverings, curtains and dress materials can be painted with designs in color which will not run and need not be baked on or chemically fixed. Each set contains enough specially treated watercolors, brushes and stencil designs to make 150 patterns, which can be washed, dry-cleaned or exposed to sun without harm. Price per kit: from $2 to $4.

Coin-Operated Mattress. In Denver, the Gyramatic Co. began sale of a plug-in gyrating mattress for use in hotels. By depositing 25-c- in a coin slot, the weary traveler gets 30 minutes of soothing movement, which is supposed to quiet nerves, massage away aches & pains and bring sleep. Price: $229.50.

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