Monday, Jan. 05, 1953

Boom Into Normal

U.S. business knows that it has no sure way to eliminate future recessions. It has no reason to assume that "boom" had be come synonymous with "normal," even though millions of Americans now regard it as such. After ten years of rising in comes, younger couples have come to look on new homes, new cars, mechanized kitchens, plentiful jobs and good pay as virtu ally everyone's guarantee in the new U.S.

economy. Future shakeouts may temporarily jolt that confidence, yet it is based on a lot of solid fact.

In a society where productivity is rising and income with it, where built-in safe guards protect the economy from severe blows, U.S. industry has good reason to believe that its markets will continue to grow with the nation. After the arms pro gram tapers off, there is plenty work to be done rebuilding the nation's outgrown schools, its worn-out highways, and building all manner of projects to supply the growing population's needs.

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