Monday, Nov. 04, 1940
Bluegrass Brag
Kentucky's bluegrass country is a fertile region, some 80 miles across, in the rolling foothills of the Alleghenies. Official spokesmen of the bluegrass country are the Lexington Herald and Leader. Both owned by rotund, ribald little Publisher John George Stoll, 62, who distilled a fortune out of bluegrass whiskey, the morning Herald (circulation, 18,876) is for Roosevelt, evening Leader (22,119) for Willkie. But on one question Publisher Stoll's papers are agreed: that bluegrass horses nave no peers.
Fortnight ago the Herald in its pride made an announcement: on every day that some bluegrass-bred horse failed to win a race on a recognized mile track, the Herald would give away free its entire edition. Approximate cost to the Herald: $400. Publisher Stoll's pledge had stood for seven days at days at last week's end-- and the Herald had given away no papers.
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