Millions of Pennies

For 20 years, metropolitan readers of New York's Times and Herald Tribune have paid 2-c- for these big budgets of morning news. Those 2-c- barely paid the cost of the blank newsprint for each paper. Beginning this week, half a million New Yorkers had to change their habits, fork out 3-c- for the Times or the Tribune.

The Times gave its readers no reason for the 50% jump. But the Herald Tribune provided a clue: "Substantial increases in all costs that affect newspaper publishing. ..." For the Times, the extra penny will mean increased annual revenue of about $1,000,000, for the Herald Tribune more than $500,000. Since the beginning of last year, more than 200 publishers have raised their papers' prices--some to 5-c-. The two-cent paper, once ubiquitous in the U. S., is gradually disappearing.

This file is automatically generated by a robot program, so reader's discretion is required.